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Friends Can Make Good Business Partners

Christy Hayes, OD, and Kim Folwarski, OD, were friends during their time at University of Missouri-St. Louis College of Optometry, where they began to talk about opening a practice together. After they graduated in 2011, that’s just what they did. They honed in on three upscale suburbs of St. Louis and began scouting out locations. They found a 2,700-square-foot shell in Wildwood, and the location was ideal. It was next to a dentist’s office and right along a main road to ensure great visibility.

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Group Gives Women ODs in Minnesota a Chance to Connect

In Minnesota, a new effort designed to bring more women into leadership positions in the state professional association is underway. Marlane (Laney) Brown, OD, a past president of the Minnesota Optometric Association (MOA), is leading a new group of women ODs to encourage camaraderie, sharing experiences and their involvement in the MOA.

Letters and Viewpoints

This Is the Time of Year to Review and Plan

Whether you’re an employed OD or own a practice, the end of the year is a great time to analyze your goals and your business. review your financial metrics as well as the busy and slow periods of the year to make decisions on how to allocate your resources wisely.

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November 3, 2015
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Women in Optometry Sponsors

Live Events

November 1, 2015

Flex Your Negotiating Muscle

More than 200 attendees came to two live Women In Optometry (WO) events held during Vision Expo West and American Academy of Optometry this fall. The focus of both events was becoming more comfortable and confident in negotiating.

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