Perfectly Personalized

By WO Mar 2019

Sarah Jerome, OD, calls herself a fairly impulsive business owner.

Fast, Accurate Refractions Are the Basis for a Great Exam

By WO Nov 2018

When Inna Lazar, OD, opened her optometric practice, she knew from the start that she wanted to add the Phoroptor® VRx Digital Refraction System by Reichert Technologies.

Relieve the Physical Stress. Believe in the Results.

By WO Sep 2018

For 15 years, Taylor Lam, OD, had been using a manual phoropter at Garvey Optometry in El Monte, California. However, the repetitive motion began to take its toll.

Reichert Technologies® Introduces Phoroptor® VRx Virtual Live Demo Experience

By Reichert Technologies Jun 2018

Reichert Technologies® is pleased to introduce the all-new Phoroptor VRx Virtual Live Demo Experience.

Digital Refraction System Creates High-tech Touchpoint With More Patients

By WO Jun 2018

Sara Bonds, OD, has created a patient-first, technology-driven, superior-service-level environment for all at Bonds Eye Care in Downington, Pennsylvania.

New Technology Contributes to a Better Process for Patient Flow and Sales

By WO Mar 2018

When Lisa Genovese, OD, and her husband, Jason MacLaughlin, OD, purchased a two-location practice…