Educate Patients on Conditions, Treatments and Products That Can Help

By WO Sep 2017

Melissa Barnett, OD, FAAO, FSLS, FBCLA, provides a high level of patient education to all of her patients.

Open the Door to Beauty Products

By WO Jul 2017

Kelly Kerksick, OD, remembers talking with a friend who mentioned that she had begun to sell some beauty products in her optometric practice.

Focused on Professional Care and Convenience

By WO Mar 2017

Casey Hogan, OD, FAAO, has been treating patients for symptoms of dry eye for many years at her practice, Advanced Eyecare Professionals in Oak Lawn, Illinois.

Vision, Beauty and Health are Intertwined

By WO Nov 2016

Aesthetics and beauty discussions have become more prevalent at Vision Optique, the Houston practice of Bridgitte Shen Lee, OD, and her business partner, Bradley Owens, OD.

Make It Easy for Patients to Follow Recommendations

By WO Sep 2016

Gina Wesley, OD, recently visited the dentist with her son, and the dentist made a recommendation for a special toothpaste for him to use.

Comfort and Beauty Are Relevant Topics in MD Office

By WO Jun 2016

OCuSOFT came onto her radar during her residency, and Stephanie Frankel, OD, personally tested the product line for dry eye treatment shortly after joining the practice.


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