Nutritional Supplements
Nordic Naturals
The Nordic Naturals professional line of omega-3 products rolls out new labeling this month to improve convenience and appeal for patients and practitioners. EPA and DHA amounts-per-serving are clearly indicated for dosing convenience, and support functions are prominently displayed to help with product selection.

The products fall within five classifications that are color-coded for easier
identification:

Maintenance Support (blue label) includes non-concentrated omega-3s and blends.
High-intensity Support (yellow label) includes concentrated omega-3s with a minimum of 1,100mg of EPA and DHA                    per serving.
Targeted Support (red label) includes concentrated omega-3s with high levels of either EPA or DHA for targeted health needs.
Condition-Specific Support (green label) includes concentrated omega-3s that deliver high levels of EPA and DHA, with condition-specific nutrients added.
Pediatric Support (orange label) includes unique delivery options and dosing tailored to children.

Visit www.nordicnaturals.com/professionals.php.

Ophthalmic Reimbursement Services
Corcoran Compliance Connection
Interested in improving the accuracy of your coding and reimbursement efforts, especially in the EMR age? A new service called the Corcoran Compliance Connection, from the practice management experts at Corcoran Consulting, might help. The online software program relies on the chart documentation in your EMR system as the basis for providing accurate, real-time coding recommendations.

The company says it has found that coding for eye exams is accurate and supported by the medical record in just 60% to 70% of all office visits, and believes that Corcoran Compliance Connection can help reduce errors and improve compliance in the other 30% to 40% of claims that aren’t coded correctly or supported by chart notes.

Visit www.corcoranccg.com/c3.aspx.

Ultrasound Equipment
Tomey UD-8000 B-Scan
Tomey USA unveils the UD-8000 B-Scan, featuring a new generation of annual array probes, high-resolution touchscreen operation and data communication via USB or LAN. The touchscreen includes functions for video recording and analysis, and the standard probe is a multi-frequency unit that is switchable from 15MHz to 20MHz within the measurement.

Compared to standard linear scanners (with only one focus plane), the annual array technology provides detailed and clear B-Scan images of the entire eye thanks to its five focal planes.

Visit www.tomeyusa.com.

Femtosecond Laser
Victus
The Victus Femtosecond Laser Platform, from Bausch + Lomb and Technolas Perfect Vision, received FDA 510(k) clearance and is now available for shipment in the U.S. It is the first femtosecond laser capable of supporting cataract and corneal procedures on a single platform, the
companies say. Victus is designed to provide greater precision than manual cataract surgery techniques.

Research suggests that laser refractive cataract surgery, as offered by the Victus platform, may require less phaco energy and time during lens fragmentation, improve intraocular lens placement, and potentially enhance patient outcomes and experience, the companies say.

The platform is cleared for creation of a corneal flap in patients undergoing LASIK, or another surgery requiring initial lamellar resection of the cornea, and anterior capsulotomy during cataract surgery, with plans to submit additional indications to the FDA.

Visit www.technolaspv.com.

Frames
Nine West 2012 Fall/Winter Eyewear Collection
Nine West creates a vibrant and colorful sun and optical collection for the 2012 fall/winter season, with animal print-inspired patterns and textural details, as well as classic styles that have been revitalized with new colorations.




Sun

NW518S. Featuring a scattered rhinestone pattern across temples, the rectangular frame shape is modified with a subtle butterfly effect on the all-plastic frame. Colors such as blue shimmer and plum shimmer create an iridescent effect; also available in black and tortoise.
NW519S. Inspired by the 1970s, these sophisticated sunglasses feature ombre colorations to enhance the vintage appeal. This style is available in black white, blonde tortoise, blue ombre and rose ombre.
NW521S. Metal studs form linear designs that extend down rich zyl temples, adding edge to an oversized rectangular frame shape. This style is available in black/white, dark tortoise, navy and red horn.

Optical

NW1014. These glasses come in muted metallic colors and pops of gold that complement the animal pattern printed on to glossy zyl temples. Full-rimmed metal frames are a modified rectangular shape, available in satin black, satin brown, olive, lilac and golden.
NW1015. A classic shape with a twist, this all-metal frame features tribal spotted temples. This full-rimmed, modified oval frame is available in satin black, dark brown, lilac and rose.
NW5006. An all-plastic frame, NW5006 features geometric designs and is available in black, emerald pink, tortoise/green, green sky, royal bright, tortoise/purple and ruby orange.
NW5007. Beautiful two-tone colorations define the modified rectangle NW5007, available in black, dark tortoise, emerald pink and green sky.


NW1014

NW5006

NW1015

NW500
Visit www.marchon.com.

Not of This World Collection
Eyes of Faith recently debuted its latest ophthalmic collection for Not Of This World (NOTW), featuring seven acetate styles available in three colors.

The Eyes of Faith signature stained-glass temples are paired with an elegant, classic front shape for style 1020, available in shiny bronze, brown and new aquamarine “glass” combination platinum sea, which incorporates lavender and blue with a bright, polished silver frame.

• Style 1005 also has the platinum sea temple option, and the popular shiny bronze stained glass color treatment is available in the style 1004 palette.

For more information, visit www.eofoptical.com.

Twenty Stripes


Twenty Pins

Twenty Stripes and Twenty Pins
In celebration of its first 20 years in business, Kirk Originals announces two new limited edition collections for autumn release: Twenty Stripes and Twenty Pins.

Each individual frame has its own “20-year” badge of authenticity hand-sunk into the tip and the Kirk Originals signature inside the frame.

Named after famous personalities from 1992 when Kirk Originals was launched, the collections hint at early Kirk Originals acetate styling from the 1990s with a modern twist.

Six styles are available: Paul, Rodney, Carlos, Fernando, Lennart and Roberta. The Stripe collection comes in vermillion, ice, jet and cobalt, while the Pins line is available in aubergine, moss, jet and cobalt.

Visit www.kirkoriginals.com.